"Veteran British actress Alison Steadman is once again at the forefront of this years Marie Curie Daffodil appeal in the UK. On sale are fake daffodils, like the fake poppies on sale prior to Remembrance Day in the UK.
The money raised goes to help Marie Curie nurses and hospices, and Steadman knows first hand how vital these nurses are.
In 2014 the charity website had more than one real-life story to share and here is Ms Steadman's:
"My mum was my rock. When I had stage fright, she gave me the courage to carry on. And when she was diagnosed with cancer, it was the first time I’d ever seen her scared. She was frightened about the future.
Marie Curie Nurses helped her to overcome her fear. She came back from her first visit to the Marie Curie Hospice, Liverpool feeling brighter and more optimistic.
The hospice staff made such a difference and the care mum received was second to none.
On one visit, a young male nurse came over, knelt down next to mum and said: ‘Now Marj, you must be hungry. Can we tempt you with a boiled egg and toast or how about a lovely bowl of custard?’ I’ve never forgotten that. It really touched me because it was the kind of thing I would have done for my mum.
Mum looked forward to going to the hospice and it became a home from home for her, my sisters and me.
It was so important to us that our mother, who supported and encouraged us when we needed it, received the best possible care."
If that story is not enough to guarantee you buy a Marie Curie daffodil and wear it with pride there are many others.
Give generously in order to support Marie Curie Cancer Care. Tweet #daffodilappeal to get the message out.
Garden daffodils burst into bloom in the UK in March but so do Marie Curie daffodils. Will you be wearing one and with pride?
Marie Curie Daffodil appeal
Four Gardens of Light open across the UK
This spring, Marie Curie will unveil four Gardens of Light across the UK at sites in London, Belfast, Glasgow and Caernarfon. The installations will mark the launch of the Great Daffodil Appeal, the charity's biggest fundraising drive.